Senior Creative Copywriter
About Us
Club L London is the next-generation online fashion retailer for the forward-thinking woman. Conceptualised and crafted in-house and abroad, we specialise in accessible luxury and unique designs of unrivalled quality to flatter all figures. From prom to occasion, am to pm, maternity, bridal and more, we deliver an engaging customer experience that connects our global community of diverse consumers, international fashion influencers and content creators with new and exciting collections dropping each week.
The Role
We are hiring an enthusiastic, talented and ambitious Senior Creative Copywriter to spearhead creative ideation and copywriting across campaigns, brand marketing and storytelling for Club L London’s full fashion portfolio.
This role will work in close collaboration with the Head of Marketing, as well as the wider Creative, Brand and Ecommerce teams, to bring the Club L vision to life in a clear, compelling and commercial way.
As a senior creative marketing writer, you will be a highly skilled 360° thinker with a strong understanding of SEO-led content and digital best practice, alongside social-first storytelling. You will deliver on-brand, trend-led copy that balances creativity with performance, ensuring content is optimised to drive visibility, traffic and conversion across global markets.
This varied, fast-paced role will allow you to showcase your creative flair across campaign marketing, ecommerce and product copy, SEO-optimised web content, social content, paid media, PR, print, digital display, in-store and VM messaging, as well as scriptwriting for video content, events and brand activations.
Key Responsibilities
Lead 360° campaign ideation and execution across brand and product launches
Work closely with the Head of Marketing to deliver creative copy aligned to brand and commercial objectives
Write compelling, engaging copy across all marketing campaigns, from tease to launch and repush
Produce SEO-optimised copy for ecommerce, landing pages, category pages and editorial content, ensuring best practice across keyword use, metadata and on-page structure
Partner with Creative, Marketing and Ecommerce teams to deliver short- and long-form copy for campaigns, VM, brand decks, PR and scripting
Ideate and produce best-in-class written work that reinforces Club L London’s position as a leading fashion brand
Present creative concepts, copy direction and content rationale to key stakeholders on a regular basis
Maintain Club L London’s tone of voice across all platforms, ensuring consistency and brand alignment
Proof all copy before circulation or submission, ensuring accuracy, clarity and SEO best practice
Manage multiple projects simultaneously, prioritising workload and delivering to agreed deadlines
About You
Exceptional creative copywriting skills, with significant experience in fashion, beauty or lifestyle brands
Proven experience ideating and executing integrated marketing campaigns
Strong understanding of SEO principles, including keyword research, on-page optimisation and writing for search without compromising brand tone
Experience writing high-performing ecommerce and website copy
Strong understanding of the Club L London brand, customer and aesthetic
Highly organised with the ability to prioritise effectively in a fast-paced environment
Deep interest in fashion, trends and digital culture
Meticulous attention to detail, with experience proofreading copy across campaigns, ecommerce, PR, VM and digital platforms
Adaptable writing style across different channels and audiences
Excellent communication and presentation skills
Strong relationship-building skills and the ability to collaborate across all levels of the business
What's on offer?
Bi-annual bonus scheme
25 days of annual leave (plus bank holidays)
Extra day off for your birthday
Flexible working hours around core hours of 10-4
Cycle to work scheme
40% staff discount across Club L and Lavish Alice products
Healthcare Cashplan
Free onsite gym
Enhanced pension contribution
Enhanced maternity and sick pay
Free snacks, drinks & treats
Social events
- Department
- Marketing
- Locations
- Manchester HQ
- Employment type
- Full-time
Manchester HQ
Perks & Benefits
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Benefit 1
Flexible Working Hours and Early Finish Fridays
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Benefit 2
40% Staff Discount across Club L and Lavish Alice products
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Benefit 3
Bi-Annual Bonus Scheme
Empowered People Empower People
Our employees are our greatest asset – each bringing unique and diverse skills with a collective ambition to drive the brand forward. Nurturing up-and-coming talent in a meritocratic environment that promotes collaboration, communication and curiosity, every natural entrepreneur has an opportunity to thrive no matter their level of experience in luxury fashion. As well as young talent, we’re proud to champion highly innovative and inspirational women, with 64% occupying leadership roles across marketing, creative, customer service and design sectors just to name a few. Our people-first approach is what makes a career at Club L London different and since the start, we’ve taken pride in our incredible teams who share our resilience, confidence and passion.
About Club L London
Founded in 2007 Club L was created with the vision of offering long-lasting luxury styles, trend-oriented collections with a twist and unique, statement designs that offer both exceptional quality and fit in an otherwise saturated market of fast-fashion and throw away goods.
Accessible luxury through considered purchasing, limited edition collections that leave no wastage and responsible and ethical manufacturing are at the heart of the brand, world-renowned for its premium fabrications, inclusive sizing and affordable price points.
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